Dear It Cosmetics Team,
I was watching Good Day New York and eating cereal the other day and Karina Smirnoff, one of my FAVORITE dancers from Dancing with the Stars (I LOVE Edyta too!) came on the show. She said that she uses your body makeup, specifically the Abs in a Box, Smokin’ Hot Legs, and My Beautiful Breast kits!!! Her body always looks AMAZING on Dancing with the Stars!! I am 34, and have had two children, I know my body will never look like Miss Smirnoff’s, so I guess my question is, can your Abs in a Box and other body kits help someone who has an average (not rock hard dancer) body??
Thanks!!
Kallie-NYC
Dear Kallie,
We too are so excited that Karina is a fan of our line. It is so great to watch Dancing with the Stars knowing that our Abs in a Box, Smokin’ Hot Legs, and My Beautiful Breast kits are helping her to look her absolute best!!
To answer your question about who can use our kits…ANYONE can! What we always say is that our kits allow you to work with and accentuate what you’ve got! Sure, for someone who isn’t in Karina’s perfect physical condition, a six-pack would look a little silly, but through our Light and Sexy Definition technique (diagrammed in the Library of Secrets Manual included in your Abs in a Box kit), you can make ANY body look 5-10 pounds slimmer. It’s all about how extreme you want to go. Using Smokin’ Hot Legs for instance, you could do light definition techniques to make your legs appear longer and slimmer, or if you’re already in excellent shape, use the legs kit to sculpt specific muscles, like calves and quads. Our body kits were designed with the average body in mind, so they are ideal for everyone from a busy mom who doesn’t have time to work out, to a performer on Dancing with the Stars! Thanks for your question, Kallie!!
Sincerely,
It Cosmetics Team
Tuesday, November 18, 2008
Wednesday, November 5, 2008
Question of the Week
From Mary in San Rafael, California:
Paint-on Abs? I’ve been hearing about the concept of “paint-on abs” and I am really interested in learning how this works. Can you “paint on abs” with your Abs in a Box kit? How difficult is it to do and will anyone be able to tell?
It Cosmetics Team:Hi Mary! Our Abs In A Box kit gives you all the tools and know-how to transform the appearance of your stomach and when you follow the full color instruction manual you should find it very simple to do. Abs in a Box works on all body types and in the Library of Secrets manual, you just go to the section that best fits your body type and follow the full color chart and instructions. We have received quite a few questions regarding paint-on abs. While you aren’t exactly giving yourself paint on abs, you are using the same tricks as celebs do to give you middle a little help! The best part is that our contour and highlighting shadows are 100% waterproof and will match all skin tones. When you follow the guide, your new ab definition will be undetectable and f-AB-ulous!
Paint-on Abs? I’ve been hearing about the concept of “paint-on abs” and I am really interested in learning how this works. Can you “paint on abs” with your Abs in a Box kit? How difficult is it to do and will anyone be able to tell?
It Cosmetics Team:Hi Mary! Our Abs In A Box kit gives you all the tools and know-how to transform the appearance of your stomach and when you follow the full color instruction manual you should find it very simple to do. Abs in a Box works on all body types and in the Library of Secrets manual, you just go to the section that best fits your body type and follow the full color chart and instructions. We have received quite a few questions regarding paint-on abs. While you aren’t exactly giving yourself paint on abs, you are using the same tricks as celebs do to give you middle a little help! The best part is that our contour and highlighting shadows are 100% waterproof and will match all skin tones. When you follow the guide, your new ab definition will be undetectable and f-AB-ulous!


Saturday, October 25, 2008
Question of the Week
Question of the Week:From Laura in New Orleans:
What is lash primer and do I need it?
It Cosmetics Team:This is like asking if you need a bra or not. Lash primers give extra protection to your lashes keeping them strong and long. They also build up your lashes making them longer and fuller and you end up using less mascara. So yes, always go with a lash primer. It’s like conditioner for your hair. With a lash primer such as the It Cosmetics Daily Nutrition Lash Primer, you can build up super thick lashes and protect them with amino acids and vitamins so your lashes stay strong and don’t break off as much!
It Cosmetics Team
What is lash primer and do I need it?
It Cosmetics Team:This is like asking if you need a bra or not. Lash primers give extra protection to your lashes keeping them strong and long. They also build up your lashes making them longer and fuller and you end up using less mascara. So yes, always go with a lash primer. It’s like conditioner for your hair. With a lash primer such as the It Cosmetics Daily Nutrition Lash Primer, you can build up super thick lashes and protect them with amino acids and vitamins so your lashes stay strong and don’t break off as much!
It Cosmetics Team
Wednesday, October 15, 2008
Question of the Week
It Cosmetics Tips:
Don’t Scare Him Away With Feathering Lipstick:
You want to get all dolled up and make a show stopping entrance to impress that guy you’ve been eyeing for the past couple weeks, but you better hope that sultry red lipstick doesn’t try to run away on you. We’ll now that has to be the last thing you worry about. Here’s a little tip to making sure your lips last as long as your night. After applying the color you desire place a reversible lip liner around the outside of your lips. This will make sure that your lips stay perfectly in place and you can focus on more important things.
TIP: Try It Cosmetics Reversible Lip Liner to hold your lipstick in place and soften up those unwanted lines around the mouth.
Don’t Scare Him Away With Feathering Lipstick:
You want to get all dolled up and make a show stopping entrance to impress that guy you’ve been eyeing for the past couple weeks, but you better hope that sultry red lipstick doesn’t try to run away on you. We’ll now that has to be the last thing you worry about. Here’s a little tip to making sure your lips last as long as your night. After applying the color you desire place a reversible lip liner around the outside of your lips. This will make sure that your lips stay perfectly in place and you can focus on more important things.
TIP: Try It Cosmetics Reversible Lip Liner to hold your lipstick in place and soften up those unwanted lines around the mouth.
Saturday, August 30, 2008
Question of the Week
From Lacey in Houston, TX:
I am wondering how to look more awake and energetic, especially after a long weekend with little sleep. I don't want my boss to notice how tired I am. Any makeup tricks I can use?
It Cosmetics Tips:
Hi Lacey! No worries we have you covered. Whether you were slaving away working all weekend or dancing the night away we can make it look like you've had more that enough sleep. Here are some tips and tricks to fake that fresh faced look: First use a white or light cream-colored shimmer eye shadow and place it in the inner corners of your eyes. This gives an instant eye opening look. Try our Eyes Of Seduction Eye Pallet for All of the Shades You Need Next, use a white eye liner along the inner lower lid, right on the waterline. This will make your eyes instantly pop and look like you've gotten a full 8 hours of sleep! Try our Dual Eye Liner with both a White and Black Liner
So don't worry if you haven't slept much, we can't tell....
I am wondering how to look more awake and energetic, especially after a long weekend with little sleep. I don't want my boss to notice how tired I am. Any makeup tricks I can use?
It Cosmetics Tips:
Hi Lacey! No worries we have you covered. Whether you were slaving away working all weekend or dancing the night away we can make it look like you've had more that enough sleep. Here are some tips and tricks to fake that fresh faced look: First use a white or light cream-colored shimmer eye shadow and place it in the inner corners of your eyes. This gives an instant eye opening look. Try our Eyes Of Seduction Eye Pallet for All of the Shades You Need Next, use a white eye liner along the inner lower lid, right on the waterline. This will make your eyes instantly pop and look like you've gotten a full 8 hours of sleep! Try our Dual Eye Liner with both a White and Black Liner
So don't worry if you haven't slept much, we can't tell....
Wednesday, April 16, 2008
Welcome to our Website!

And welcome to the world It Cosmetics™ - your secret to fun, freedom and a fabulously sexy, sculpted body from head to toe! We want to be your Personal Beauty Artist you can call upon anytime for the latest tips and tricks that will literally transform and enhance you to your personal best! Have something you want to show off and enhance? We’ll help you do it! Have something you want to hide? We’ll help you hide it! In the world of makeup we believe there are NO RULES and we are taking that belief to a whole new space in beauty and makeup! If you are here it is because you, too are an innovative thinker ready to take YOUR beauty to a whole new level! Let the fabulous fun begin!!!
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